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8 Areas UX Designers Need to Pay More Attention To
What impression do you make when consumers first meet your brand? Focusing on the initial impression and then the second and third impressions allows you to create a site designed for users and...
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How to Reduce Customer Churn With Better UX Design
There's a strategy to reduce customer that posits the more entangled a person is with a product, the harder it is for them to leave. But that misses the fundamental need for products to deliver value.
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When to Build vs Buy Software: a Tale of Two Projects
All companies are technology companies now. So one day, everyone will need to choose whether to build vs buy software.
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3 Ways a UX Workshop Informs Product Strategy
Product strategies fail all the time. In fact, between 30 to 45% of new products fail to deliver a financial return. The burning question is why.
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Why Your Landing Page Doesn't Have the User in Mind (and How to Fix It)
There is nothing more important than the landing page of your website, particularly when it’s selling your core product or service.
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Why Microcopy is the Unsung Hero of UX Design
UX design is a many-splendored thing. From user flows to empathy maps to information architecture, there are many considerations. Chief among them is content, which is the centerpiece of the user...
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How (And Why) to Assemble a UX Team
No UX designer is a one-man army. Like almost every other working professional, they function better in a team.
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How to Create a Simple Style Guide (and Stick to It)
The world is a chaotic place, which is why (most) human crave stability and resist change.
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Which UX Metrics Matter Most?
“How do we know that what we designed was right?” I still clearly remember when one of our designers put this to the rest of the group during a roundtable discussion.
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7 Ways to Create a User-Focused Call to Action
User-focused design solves the problems of site visitors before they even knew they had a problem.
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The Hidden Synergy Between UX Design & Content Marketing
There’s a tendency for organizations to silo teams into their designated roles. The UX designers handle the user research, wireframing, prototyping, and usability testing of a website’s design. The...
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DePalma Studios Earns a New Review on Clutch
Here at DePalma Studios, we’ve specialized in UX/UI for customers going on 8 years now. Our team excels at designing human-centered products for clients across industries like accounting, electronics,...
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Dark Patterns: Why You Don't Need To Join The Dark Side Of Ux Design
UX design is a lot like the Force from Star Wars. Invisible and omnipresent, it exists all around us influencing the way we feel and interact with the products and services we use every day.
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